Schmitz & Wiesner


  • Brand Identity

Brand Identity including packaging design for New York based chocolate company Chocomize.



Chocomize has its chocolate production at the heart of Big Apple.

They approached Schmitz&Wiesner regarding some Brand Identity issues. One of their most important concern was to relaunch their packaging design and make it look so premium, that they were able to get listed in the big American supermarket chains which they got previously denied from for a lack of packaging design premiumness.

Regarding the packaging Schmitz&Wiesner went for a very natural and haptically interesting paper quality with subtle typographic elements, warm colors and a metallic hot foil logo embossment.

  • Chocomize
  • Art Directions
  • Corporate Design
  • Packaging Design
CEO and Co-Founder / Chocomize
After Schmitz&Wiesner relaunched our packaging design, we not only were able to get listed in supermarkets but were even able to raise the retail price per unit.

Fabian Kämpfer
CEO and Co-Founder / Chocomize